Tender App as a client support system

We're currently in the process on choosing a support option for our clients. As an agency dealing with online activity we are considering using Tender, a support app built by the guys at entp.

Our thinking is that when clients have a support issue; perhaps their is an error with their site, they are unable to login to the admin of their cms, or they have a change request, they will be able to email our support email address (support@...) which will be routed through to Tender. From there we will be able to keep all support correspondance and deal with the issue.

One of the features we love about Tender is the ability to create a knowledge base full of articles and common issues. We're initially thinking along the lines of explaining elements of the Pay Per Click marketing service we provide as well as other areas.

We'll be putting this in place over the coming months, let's hope clients like it.

Happy New Year! Here's an Agency update

A very Happy New Year to all readers of this post (and those that don't read it, if that's possible).

Due to the crazy weather here at the moment we've been unable to make it into the office for the last few days. Working from home has given me the chance to update everyone with a post.

The last few months of 2009 were an extremely busy time for us and the start of 2010 doesn't look any different. Not that we're complaining of course, the more work the better so please keep piling it on us! We're continuing to get ourselves established as a web and online marketing agency. Developing our marketing literature is next on the agenda, we hope to get that out by the end of the month.

We were very pleased to meet the guys at Fhoke not too long ago. Being big fans of their work we're pleased to have met them and now feel confident of using them as suppliers of design work when suitable projects require their skills.

We are now also doing some work with Launchpad Platform, a local social media company supporting businesses through social media solutions. We hope to build a long lasting association with them to benefit both sets of clients.

I personally am still learning Ruby on Rails, I must admit I have been a little slack with it though. It has been unsurprisingly difficult to find time to learn with such a heavy work load. Although the breaks do give me time to digest what I have been learning so maybe that's a good thing.

Over the next few coming weeks will see the launch of two client web sites and the start of an Ecommerce project for a new client. The first is for a local charity we have become involved with and the second is for a client we have a very good relationship with, you can see a shot on our Flickr photostream.

A final note on the work front, we're having more and more success promoting local businesses using Pay Per Click (PPC) marketing campaigns. It has been fantastic for us, we now have a target of 40 - 50 PPC clients by the end of 2010. Gathering data from the campaigns has given us a fascinating insight into search and the way people search. This will help us improve the way we build web sites and incorporate search engine optimisation SEO into our products.

Let's hope we can get into the office next week, it hasn't snowed today so there's every chance.

Finally check us out on Last.fm (outofcuriosity). We've created a profile and added some artists to our library. We've also created a group titled Music for the Creative so check it out, join it and have some fun!

We're the next agency on the ruby & rails band wagon!

Since discovering Twitter a few years ago, we have been massive fans of the Ruby on Rails framework. It's clean, flexible, scalable, and extremely easy to use. We've watched as other agencies have built some fantastic apps which are being used all over the world. In that time, I personally have bought book after book with no real time to learn from them. Time has now finally been set aside each day to tackle the great subject. This will hopefully enable us to offer a back-end development service within the agency.

Coming from a non programmer background it has been hard to grasp aspects of programming, the shear size of the task has been off-putting. In the past I have tackled Asp, then Asp.Net with neither sinking in. Ruby & Rails on the other hand is different. In the short time i've been dabbling with the idea of learning i've been able to understand the Rails framework, MVC architecture, the DRY & Convention over Configuration terms so knew this was a language and framework I could get on with. Rails just makes sense.

What is clear though, in order to get the most from Rails, not only understanding what is happening but also to know how to alter code nested deep within the framework, I will need to know Ruby. Pretty obvious really, Rails is written in Ruby, when you write Rails code you are in effect writing Ruby code. So putting my impatience aside I intend to start with Ruby and work towards Rails.

The first book from the agency library, Ruby for Rails. This book looks like the perfect starting point to work from Ruby to Rails with that goal in mind. Along the way I intend to put the coding examples into practice by creating one or more small web apps. I haven't decided what yet though. If anyone has done a similar thing and wants to suggest a small app or two, i'd welcome the suggestion.

Finally, I have just decided where I can I will write an article or two as I go through the put, trying to document my understanding of the chapter, code example, Ruby or Rails term.

Who has the new Apple Magic Mouse? What do you think of it?

Firstly, I do apologise, it has been a while since our last post. It's been a very busy time for us here at Out Of Curiosity HQ, what with developing our own brand & website (which is coming very soon) to networking and getting our name out there. I am in the office early today though so writing a follow up to my previous post "Have Apple Failed The Mac User With Their New Mouse?"

Two Weekends ago I was in John Lewis with my girlfriend as she had vouchers and wanted a Sony laptop, whilst looking for a suitable one I spotted the new Apple 27 inch iMac, which obviously drew me towards it like a magnet. What a great looking machine, Apple have refined what is already a great iMac. I'm looking forward to getting one of those in the future.

Anyway, back to the mouse. The new Apple Magic Mouse was sitting there ready to use with the iMac so I had a play with it. I am pleased to say my previous post (in my opinion) was not wrong. I just couldn't hold the mouse, it was extremely low, to use the trackpad on the top I found myself having to fold the mouse with my thumb one side and just a single finger the other. It was a very awkward experience. I certainly couldn't use it for 8 - 10 hours a day.

I'd love to know your thoughts? Do you have one? How often are you using it? How could Apple improve it? Is it perfect?

Have Apple Failed The Mac User With Their New Mouse?

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Earlier this week I noticed, thanks to Twitter that Apple have released a new mouse to replace their wireless Mighty Mouse. Aptly named the Magic Mouse it does boast some very impressive features. Apple have not only redesigned the mouse but have incorporated it's trackpad technology found on the MacBook Pro right into the top of the mouse, jaw dropper hey?

The problem with the old mouse in my opinion was 2 things, firstly and most annoyingly, the silly little scroll ball they put on the top would very easily get filled with dirt and dust stopping it from working. On any normal mouse this wouldn't be a problem because you simply open it up and 'blow'. With the Apple mouse however that is not possible, like most Apple products you can't open it up and get to it. I found the only way to clean it was to get a make-up wipe (one of my girlfriends), turn the mouse upside down and role the little ball over the wipe.

The second problem which is also the reason I believe Apple have failed with the new mouse is they simply haven't designed the mouse with the Mac user in mind. The average Mac user spends a lot of hours each day using the mouse, the majority are designers, developers or some other form of creative. The mouse must be comfortable and fit nicely in your hand. The old mouse certainly didn't and just by looking at the new mouse it's clear that it doesn't either.

The day before I learnt of the new Apple mouse I went and bought a Microsoft Natural Laser mouse, for the 3 days I've had it it's made using the Mac a joy. I must admit though owning something made by Microsoft doesn't thrill me but I can't fault the mouse.

I do wish Apple would wake up and design an ergonomic mouse for it's users.

Are you intending to buy the new Apple mouse? Have you already bought one?

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Wow what a busy week it's been for Out Of Curiosity

Here at Out Of Curiosity we've had a great week, it's been extremely busy involving many late nights but we've loved every minute.

The schedule has included 3 client meetings, 1 new project from an existing client, finishing an email newsletter design project, starting a new client website project and not to mention our own agency development & branding.

We've been working intently on the new agency website, working out what we want to show and the impression we want to give. A blend of professionalism & creativity are the aims. We intend to build the website using the drupal platform. We hope to learn a lot about drupal at the same time, it is knowledge we lack in but require.

A new Flickr account has been set-up please add us as a contact. We intend to upload photos of great influences mainly as well as the odd bit of fun. Coupling this with LittleSnapper for the mac we're always uploading screenshots of great websites.

Another new account is the agency delicious account, no explanation really needed here. Again please add us a friend (or whatever delicious call it).

Finally from the news about us, we've started a mailchimp account. If you want to be added to the mailing list drop us an email with your name and email to admin@outofcuriosity.co.uk.

Next week we'll be working on the fitness club website for a local client. This project has already taught us that we need to form solid professional partnerships with web designers & web design agencies that specialise in the design alone. We have struggled to get into this project as it we would like it to have a lot of graphical elements which is an area we are not specialists in. We are quite interested in the work done by the guys at Fhoke, so an email will be heading their way at some time next week.

If you have any suggestions of great designers out there then please do let us know, either with a comment below or an email to admin@outofcuriosity.co.uk.

Have a great weekend all!

A new agency has a name but still isn't born

Well the decision was finally made, from everyone's naming suggestions the one that caught our attention the most was Curiosity. Being fairly curious ourselves about new technologies & ideas we thought it suited.

We did however have one issue with the name, it is a bit too widely used. Domains, Twitter accounts, and other online accounts under the name Curiosity have all been taken so we came up with Out Of Curiosity and bought the domain outofcuriosity.co.uk. We were undecided on whether to use Out Of Curiosity as the full agency name or not but then @cmckelvey rightly suggested that Curiosity on its own is too broad and open, then suggesting we go on from that and use Out Of Curiosity comes.... design, marketing etc etc. An idea we love!

Next step is the brand itself, we are looking forward to working on this over the coming weeks. Any suggestions you have feel free to let us know.

P.S If anyones knows who owns the Twitter account @outofcuriosity we'd love to have it!

Sapient and Isobar take top spots in nma Top 100 agency rankings

Sapient has topped the new media age Top 100 Interactive Agencies 2009 guide as the directory of digital agencies enters its tenth year.

The agency topped both the main table and design & build category by reporting UK fee income from digital operations of £62.19m in the 12 months to December 2008. It’s the fifth time Sapient has led the Top 100 since the guide launched in 2000.

Sapient was followed by EMC Consulting (formerly Conchango), with fee income of £41.87m and LBi with £34.28m. As with last year’s guide, the 2009 Top 100 is ranked on fee income from digital activities. The top 100 agencies generated a total income of £788.86m, up £146.2m (23%) on last year’s total of £642.7m.

Nigel Vaz, VP of Sapient Interactive Europe, said a change in the climate of the ad sector had suited the agency, which in June acquired the Nitro agency group as part of a goal to create a full-service offering. “Our proposition is one agency born of a mix of technology, business and creative people,” said Vaz.

Online media also appears to be weathering the storm. Isobar UK again topped the media agency table, with digital billings of £172m, narrowly beating MediaCom, with £169.1m. The combined UK digital billings of media agencies in this year’s guide were £1,004.72m, up from £700.28m last year.

Poke and its co-founder and creative partner Iain Taite topped the Most Respected Agencies and Most Influential People tables, having gained kudos from its Balloonacy and Spot the Bull campaigns for Orange.

See all top 100 agencies at top100.nma.co.uk

Source: newmediaage - www.nma.co.uk

Monthly Round-Up - September

Hi & welcome to the first of our Monthly Round-Ups. Monthly Round-Ups will be where we give a mention to anything thats been happening within our agency during the past month.

The first item we'd like to mention is our new office move. The office is now ready for us to move straight into so we'll be making the move later this week. There's a lot of equipment, files and stationery to pack so we've got a busy few days ahead. We'll post a few photos via Twitter as we're setting up so keep a look out for those at twitter.com/unnamedagency.

We've had an extremely busy couple of weeks with 7 Client meetings, all mostly successful. A number of Clients have commissioned new work from us. AGI Kitchens have asked us to manage a number of Pay Per Click Google Campaigns to increase their customer reach. That was something we've been wanting to do for a while now so we're very pleased we've finally got the chance.

Energie Fitness Club in Woodley have just today agreed on our proposal for a website. The website will include features like downloading one-day passes to the gym, taking advantage of special offers as well as a small ecommerce system to sell some of the products the club stocks.

I had a nasty cold all of last week but still managed to work through, nearly recovered, still can't shake off the cough. Night Nurse is working wonders though, i've slept like a baby for the last 3 nights.

And lastly for the round-up, we now have a great following of around 325 Twitter following and counting. Thank you to all of your who have decided to follow us, we hope you find our tweets interesting.